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Fashions - Don’t Forget To Shop On Net

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February 13, 2008

You don’t have to travel to Rodeo Drive or the rue du Faubourg Saint-Honoré to dress in high style. Nor, do you have to have unlimited funds. Smart fashionistas find designer deals in the world’s most convenient shopping district - the Internet.

Before embarking on a bargain hunt, take an inventory of your closet. Think about the clothing you need for your lifestyle. Are there any items that you need in order to complete your wardrobe? If so, give these top priority when shopping.

Next, take note of what’s in style. The net offers a myriad of fashion blogs, which offer advice from fashion devotees and industry insiders. No matter what your style or your budget, you’re sure to find a site you will enjoy. Two popular choices are The Budget Fashionista and the Sartorialist. There are also blogs, such as the Purse Blog, which are devoted to accessories.

Moreover, fashion magazines, design houses, and cosmetic companies generally have a presence on the web. These sites are great sources of information about style and beauty.

Once you’ve perused the latest fashion news and you’ve jotted down a list of needs, it’s time to scout for designer fashions. A good place to start is Gonicofish.com, a free resource that connects shoppers with the best prices, discounts, and coupon codes from over 1,000 carefully selected merchants.

“I love working with Fortune 500 companies and quality boutiques to bring shoppers savings online,” says Gina Bassman, the company’s founder and CEO.

Recently, Gonicofish.com partnered with SmartBargains to bring consumers savings on Lilly Pulitzer flats, as well as men’s loafers from Tommy Bahama. Among the many fashion offerings at Gonicofish.com are savings from items at Anthropologie, Armani Exchange, Bluefly.com, Brooks Brothers, Liz Claiborne, Palm Beach Jewelry, Nordstrom’s, and Macy’s.

When hunting for designer deals, look for printable coupons and coupon codes. Consumers can take printable coupons to brick-and-mortar stores to obtain discounts. Coupon codes, on the other hand, are used when making purchases online. Shoppers simply type the promotional codes into a special place on a merchant’s shopping cart.

You can find coupons at sites such as Gonicofish.com or Coupon Cabin. Look for a free coupon resource which updates its lists on at least a monthly basis. Otherwise, you may find yourself wading through a number of disorganized, outdated offers in order to find the one current deal.

Also, learn about fashion and sale cycles in the fashion industry, as well in the Internet world. Designers and clothing manufacturers are always thinking at least one season ahead of the actual calendar year. Take advantage of both monthly and seaonal sales.

Be aware, however, that some items which are on their way out of style make their way into both store sale racks and online sale offerings. This is where the fashion research you did before shopping pays off. You’ll be able to recognize which items you’ll enjoy wearing for some time, and which ones to pass by.

You are generally safe if you buy classic items. The cut of classic fashion basics tends to change over a slower cycle than trendier items do. If you enjoy trends, look for deep discounts on one or two items in this season’s hottest color style. You can pair these with your wardrobe basics to obtain a cutting edge fashion statement.

Are you ready to put a little style in your life, and save money to boot? Take advantage of the Internet.

emundie@gonicofish.com

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